Business News of 2014-05-12

Mighty Malt to be launched on May 16

The growing economy of Ghana has over the years seen the influx of the importation of many beverages.

But one such product, which has taken the market by storm, is the new Grace Mighty Malt (PREMIUM IN NATURE) non-alcoholic drink from Grace Kennedy Ghana limited a subsidiary of Grace Foods UK Limited. The distinct look of the bottled and canned beverage, the revitalizing and energising nature of the drink makes it quite unique in its own right.

With an impressive market acceptance and demand pattern in these early times, a formal press launch is slated for Friday the 16th of May 2014 at the adorning Nyiemu Hall of the African Reagent Hotel (Tetteh Quarshie) at 10am.

The country Sales and Marketing Manager Mr. Adolf Dogbey with support from the General Manager Export East, Grace Foods UK Limited and the Chief Innovations Officer Grace Kennedy Jamaica will be present to address and interact with the media.

The host for the programme will be the very sexy suave news reader of TV3 Bridget Otoo. Highlights of the launch would be the formal sod cutting to unveil the Premium Malt beverage, a detailed brief of the next level campaign, plans and expectations of the company in the coming years.

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