Business News of 2014-06-13

Tanink Ghana unveils latest Jeep, Chrysler and Dodge vehicles

Tanink Ghana Limited, a member of the Tanink Group and exclusive franchisee of American luxury and utility cars in Ghana, on Thursday excited the motoring public with the outdooring of the latest models of three classy vehicles – the Dodge Durangos, Chrysler 300C and Jeep Compass.

The wholly owned Ghanaian company, which also distributes Fiat, Alfa Romeo and Iveco vehicles in Ghana, acquired the franchise to deal in the top range luxury vehicles late last year. At an impressive ceremony held at the company’s plush Community 12 premises in Tema, just off the Accra-Tema Motorway, the Transport Minister Dzifa Attivor, unveiled a robust but sexy looking 2014 Jeep Grand Cherokee.

The Grand Cherokee, described variously as a utility vehicle that also rides with crossover care, is as practical as it is good-looking. “It's rugged, with real off-road talent--but it's as luxurious as any German SUV. The contradictions only make it more appealing, and not just as a family wagon--but as a rational alternative to very expensive machines from BMW, Mercedes, Porsche, and Land Rover,” is the verdict of key rating services.

The Sales Manager of Tanink Ghana, Mr. Cyril Kumedro, pointed out that the 2014 Jeep Grand Cherokee was purposely designed and specked to meet the luxury needs of chief executives. The interior space of the Jeep is exceptionally good and its fit and finish even better; the color schemes and new trim options, like open-pore wood, push the Grand Cherokee ever higher in luxury-vehicle terrain.

It has hill ascent control, which maintains steady throttle while the Grand Cherokee scrabbles up surfaces. The cabin of the Grand Cherokee is exquisitely designed with marvelous textures and materials.

According to the Sales Manager, the Grand Cherokee is a game changer because the 3.0-liter V-6Ecodiesel for instance earns an estimated 30 mpg on the highway, and has a stated range of about 730 miles on a single tank to go with best-in-class towing capacity of 7,400 pounds.

“There are a lot more great stuff to say about the Grand Cherokee,” he stated. The US Ambassador, Gene Allan Cretz unveiled the sleek, classy Chrysler 300C to a rapturous applause. The Chrysler 300 design is renowned for its customized and accessorized adaptability.

“The classic and recognised shape, size and content of the Chrysler 300 have just the right amount of character and canvas, making it the solid signature piece its drivers can either personalize or keep elegantly simple to suite their taste,” Mr Kumedro said. He maintained that the style and performance notes from the brands’ greatest enthusiasts have been put into the gorgeous Chrysler 300 canvas to help portray and build the character within existing and potential customers.

According to him, “Every Chrysler 300 model’s exterior boasts of a prominent square-shouldered fascia, raked back windshield, low roof with angular body and integrated rear spoiler to enhance aero-dynamics.” Former First Lady Nana KonaduAgyeman-Rawlings unveiled the intimidating Dodge RAM.

The new 2014 Dodge Durango with 3.6 Litre Engine Capacity is known for its sophisticated seven-passenger interior. The Durango delivers the versatility of a cross-over, the capability of an SUV and outstanding performance feared by competition. “With all senses ready for takeoff, Dodge Durango clears all doubt that it is the no-compromise SUV. Not only will a powerful and efficient power train take you the distance, but the interior will indulge you with both premium details as well as an amazing degree of flexibility,” the Sales Manager said.

He explained that “The Dodge Durango is machined and sculpted to trigger mouth-gaping glances. One Drive, one Look and we are sure you will agree.” “What can I say about the Dodge RAM Pick-up? He asked, submitting that “it is the most reliable and comfortable work horse ever developed by man. You want a reliable, comfortable Pick-up? Then the Dodge Ram, 3.6 Litre is your answer.”

The Jeep and Dodge (Durango and RAM) are designed to deliver the capability of an SUV and the fuel efficiency of a compact car. These 4x4s are masters of the road, (both tamed and untamed terrains). The Chief Executive of Tanink Ghana, Mr. Roger Klogo, said the unveiling of the vehicles and addition of the three brands of luxury SUVs to Tanink’s array of vehicles “marks another milestone in the history of this company and relationship with our Foreign Partners.”

He said the enviable feat achieved by Tanink is primarily because of “our focus on after sales and customer service,” explaining that even though the company began nearly 20 years ago with the “humble dreams of keeping a roof over my family's head and food on their plate, the company has grown to be what you see before you and its family has also grown.”

“With our operation offices in the United Kingdom and Hong Kong, we are now going to expand aggressively into West Africa beginning with Liberia from next year,” he revealed. Journalists and business leaders present at the ceremony were awestruck by the sheer beauty and luxury on display.

Source: Tanink Ghana
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