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George Britton urges Ghanaians to concentrate on the positive aspects of the country's music industry.

Sat, 2 Sep 2023 Source:

In the vibrant landscape of Ghana's entertainment industry, George M. Britton stands as a significant figure. Known for his role as the talent manager for Camidoh, the hitmaker behind "Sugarcane," Britton recently took to social media to share his heartfelt thoughts on an issue that has been looming over the Ghanaian music scene for some time now – the overshadowing of Ghanaian music.

In his passionate plea, Britton emphasized the need to shift the focus onto the positive aspects of the Ghanaian music industry. He believes that despite the challenges it faces, numerous artists, DJs, promoters, and others are actively working to change the narrative that has plagued the industry for years. Unfortunately, their efforts often go unnoticed due to the misconceptions that have overshadowed the Ghanaian music scene.

Britton said, “We must begin focusing on the positives of our music industry.” This statement underscores the need for a collective change in perspective. Instead of dwelling on the shortcomings, it's imperative to acknowledge the progress and dedication of those who are striving to make a difference.

He went on to acknowledge the hard work put in by many Ghanaian artists, DJs, promoters, and others who are determined to elevate the industry.

He remarked, “Many Ghanaian artists, DJs, promoters, etc., are taking positive steps and are trying to change the narrative the Ghanaian industry has built over the years. Yet their work aren't getting much exposure since misconceptions surrounding the industry have taken over.”

Britton also addressed the expectations of fans and consumers, urging them to be patient and appreciative of the development efforts within the industry.

He noted, “I am aware that as fans and consumers, we want more from the artists, but if we can take the time to acknowledge the development, we will receive much more from the artists, DJs, promoters, and others, elevating Ghana to a more prominent position in the world and put our music on the global scale.”

This statement reflects the idea that by collectively supporting and promoting Ghanaian music, it can attain a more significant global presence.