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The FDA's ban on celebrities endorsing alcoholic beverages is criticized by Shatta Wale.

Mon, 25 Nov 2024 Source: Isaac Appiah

Shatta Wale, a musician from Ghana, has expressed his dismay and displeasure at the Food and Drug Administration's (FDA) prohibition on celebrities promoting alcohol. During a show hosted by journalist Ike the Unpredictable on Angel FM Kumasi, the dancehall performer made these remarks. The FDA prohibition is like bringing a radio journalist to a studio and ordering him not to use a microphone, Shatta Wale said. He maintained that the prohibition is impractical and restricts artists' ability to express themselves creatively. The musician also accused the Ghana Music Right Organization's (GHAMRO) management of failing to put in place the proper policies to assist musicians.

Shatta Wale stressed the value of approaching music as a business as opposed to only a pastime. He bemoaned the fact that many Ghanaian singers, including as rapper Sarkodie and fellow dancehall artist Stonebwoy, do not take the financial side of music properly. Shatta Wale claims that the Ghanaian music industry's expansion has been hampered by this lack of commercial savvy. Using Norway as an example, the artist also voiced his dissatisfaction with Ghanaian musicians' struggles to perform in Europe. He disclosed that musicians should concentrate on developing their name and making money in Ghana because there isn't much money to be made performing in Europe.

Considering Shatta Wale's experience in the music business, his remarks are hardly shocking. Shatta Wale, whose real name is Charles Nii Armah Mensah, became well-known in the early 2000s as a member of the band Bandana. Following a short break, he changed his name to Shatta Wale and has since emerged as one of Ghana's most popular and significant performers. Shatta Wale has been well-known for his candid and unreserved opinions about Ghanaian society and the music business throughout his career. Just the most recent instance of his readiness to speak truth to power and question the established quo is his remarks regarding the FDA ban and the situation of the Ghanaian music business.

Source: Isaac Appiah