28th CIMG National Marketing Performance Awards to be held on 23rd September

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Thu, 3 Aug 2017 Source: www.ghanaweb.com

The 28th edition of the National Marketing Performance Awards organised by the Chartered Institute of Marketing, Ghana will be held on 23rd of September 2017 as the planning Committee wraps up its duties for the occasion.

Chairman of the committee and Vice President of the Institute, Daniel Kasser Tee in his address at the launch in Accra said the scheme has become a standard for individuals and corporate organisations to assess their performances which eventually encourages the Institute to keep the stakes as high and relevant as possible.

"We are also committed to doing our best, in keeping the awards process simply transparent and fair to our key stakeholders. It is this level of commitment that has guided us, as a responsive institution, to constantly introduce new and progressive ideas, all aimed at adding new things to our processes as well as new award categories” he said.

Mr. Kasser Tee indicated that some categories have been added to this year’s event including the Telecommunications Company of the Year (Allied and Support Services). According to him, this will cater for a large number of support services companies that are relevant to the success of that sector.

"We shall continue to make such inputs and reviews in order to always bring life and excitement to the CIMG awards since this is the surest way to keeping our awards relevant at all times," he noted.

Also, the non-bank financial institution award now has three categories which include Finance Company of the Year, Savings and Loans Company of the Year and Micro-finance Company of the Year.

The Institute, according to Mr. Kasser, is ready to support other award organisers in order to make award standards in Ghana "quality depended".

The Awards will be under 6 main categories which are the CIMG Hall of Fame, Personalities, Media, Business, Product and Not-for-Profit Organisations. There is also the President’s Special award.

Find the list of Specific awards below:

CIMG Hall of Fame

Motor Firm of the Year

Retail Outlet of the Year

Insurance Company of the Year - General


Marketing Man of the Year

Marketing Woman of the Year

Marketing Practitioner of the Year

Marketing Student of the Year


Outdoor Advert of the Year

Print Advert of the Year

TV Advert of the Year

Radio Advert of the Year

TV Programme of the Year

Radio Programme of the Year

Brand Activation Programme of the Year


Insurance Company of the Year – General

Insurance Company of the Year – Life

Hospitability Facility of the Year (hotels)

Hospitality Facility of the Year (Allied & Support Services)

Manufacturing Company of the Year

Petroleum Company of the Year

Media Organisation of the Year

Motor Firm of the Year

Bank of the Year

Rural Bank of the Year

Finance Company of the Year

Savings and Loans Company of the Year

Micro-Finance Company of the Year

Agro-Based Company of the Year

Indigenous Catering Facility of the Year

Internet Service Provider of the Year

Telecommunications Company of the Year

Telecommunications Company of the Year (Allied and Support Services)

Marketing-Oriented Company of the Year

Airline of the Year (International)

Airline of the Year (Domestic)

E-Commerce Organisation of the Year

Retail outlet of the Year


Product of the Year

Emerging Brand of the Year

Not-for-Profit Organisation

There is an award for the Not-for-Profit Organisations of the year

Source: www.ghanaweb.com