John Deere Manufacturing to showcase products at FAGRO

Leading American manufacturer of agricultural equipment, John Deere Manufacturing Company, is set to hold field demonstrations at this year’s National Food and Agricultural Show (FAGRO), slated for November at the Kumasi Cultural Centre.

The field demonstration, which will cover a full range of equipment solutions from land preparation, seeding, crop-care to harvesting, will put on show various forms of agricultural mechanization, and how they are crucial to the growth of Ghana’s agricultural sector.

Tactical Marketing Manager at John Deere, Mr Kevin Lesser, said in a statement to the Ghana News Agency that Ghana’s huge agriculture potential was a driving factor the company would be proud to be part of, and share its expertise with local farmers on good mechanization.

He said; “We have the broadest range of equipment solutions in the world for commercial farmers, and we will be showing applicable equipment on the field at this year’s FAGRO, focusing on emerging farmers, part-time contractors, and full-time contractors.”

Mr Lesser said John Deere would introduce financial options with the company’s financial division, adding: “John Deere will work very closely with partner companies, like Seed and Fertilizer suppliers, to ensure that it builds machines to produce maximum yields with maximum profitability for its customers.”

“With mechanization, you can now start to achieve these profitable yields,” he added.

Exhibition Director of AGRO, Ms Alberta Nana Akyaa Akosa, said FAGRO’s partnership with John Deere, farmers, and other key stakeholders in the Agricultural sector, would update their knowledge about mechanization, which when applied, would aid in improving Agriculture in Ghana.

“Our objective at FAGRO is to develop our country’s Agricultural sector to meet international standards, and we hope to move a step further towards this goal with our partnership with John Deere,” she said.

This year’s show is on the theme: “Sustainable Agricultural Growth and Development - Reducing Risk” and is expected to provide a platform for farmers to learn about the latest technologies in Agriculture, network with international and local investors and exhibitors, as well as, market their goods and services to over 2,000 visitors.