Members of govt urged to wear Ghanaian costumes

A marketing consultant has appealed to members of government and other political leaders to always appear in Ghanaian costumes at official functions.

Mr Walter Djokoto, Chief Executive of Driwald, a marketing and communication consult, said this would help in promoting made-in-Ghana goods.

He made the appeal when he paid a courtesy call on the Asantehene, Otumfuo Osei Tutu II, to introduce the Driwald Consult and its activities.

Mr Dzokoto informed the Asantehene about the outcome of two events - the Super X'mas Trade Fair and the General Buying and Selling Fair - the consult organised last year at the Prempeh Assembly Hall.

Driwald donated two million cedis into the Otumfuo Education Fund.

Mr Djokoto said patronage of made-in-Ghana goods would help re-activate the local manufacturing industries like the garments, leather and shoe industries create jobs.

Mr Djokoto said Driwald Consult had drawn up a programme to hold two separate fairs in Kumasi this year.

The first to be held in March is dubbed Super Easter Bazaar while the second to be known as the Super X'mas Trade Fair will be held in December.

Mr Djokoto said in view of the marketing potential in Kumasi and as part of its determination to promote trade especially made-in-Ghana goods the consult has decided to organise and show case various local products in Kumasi twice each year.