Yango launches ride-hailing service in Ghana

Global technology giants Yandex, specializing in internet-related products and services has launched its ride-hailing service, Yango in the Ghanaian market on Thursday, June 6, 2019.

Yango is a technological taxi app which operates in over 300 cities across 15 countries in Europe, Asia and the Middle East and Ghana is the 16th country.

According to managers of the app, Yango, unlike other competitors seeks to strike a fair balance between drivers and customers; and will soon provide riders the opportunity to choose their preferred packages from a plethora of riding options.

“Yango is a ride-hailing app that connects local users with local drivers. Everybody knows Uber and Taxify, we have many things in common but we’re not just another app...our commission is much lower and the drivers make more money,” the Global Expansions Director, Musheg Sahakian noted.

The uniqueness of the app, according to the Senior International Launcher Adeniyi Adebayo, is the fact that it has developed its own technologies like maps, navigation systems and smart AI distributors which will minimize driver pick-up time and arrival at destinations as well as optimizing the effectiveness of the two main competitors in the Ghanaian market.

Mr Adebayo added that, “Yango is different from other platforms because we’re here to optimize the effectiveness of getting orders to drivers and at the same time providing very very cheap fare for riders. How do we do this? Because of the fact that, we have our own in-house technologies for most of the things that we do, including maps, navigation systems, smart AI distributors…”

Yango rides ordered with the app in Accra interestingly starts from GH¢2.

Over the past few years, Ghana has been hit with a number of online digital transport providers including Taxify and Uber who are making at least 15 million rides worldwide every day.

On the back of this, Yango which has made about 1billion rides worldwide remains optimistic about their future in the Ghanaian market, maintaining that, with its in-house technologies, the new ride-hailing app has come to stay.