Government must organize cultural exchange programs - Bessa Simons

Legendary high life musician, Bessa Simons, has called on the government to organize a cultural exchange program with other African countries.

Bessa in an interview with SVTV Africa at the launch of the Lifetime and Distinguished Awards, told host DJ Nyaami that, it’s high time Ghanaian politicians promoted their culture when they travel outside the country.

“Those days Kwame Nkrumah used to travel with E.T. Mensah, Ramblers, Uhuru among others and through that, they spread our culture. So I think it's high the politicians would have to sell our culture. Whenever they’re travelling, they go with some of our artistes to portray our culture when it’s entertainment night and by doing this; we will boost our tourism industry and get more tourists in the country.”

The acting president of MUSIGA further called on all Ghanaian Embassies around the world to help promote the Ghanaian culture through cultural exchange. He said this would also help boost the economy.

Commenting on what he will do when he becomes the president of the MUSIGA, Bessa said, he will use his experience and knowledge to enrich the Ghanaian music industry when he becomes MUSIGA president.

Bessa also added that he wants to help musicians to have direction and also help the offices of MUSIGA with enough instruments and logistics.

Meanwhile, he also intends to support artists in their respective genres.

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