The Chief Marketing Officer (CMO) of Fiat Africa, Edward Nana Poku Osei (Hammer) has served notice of his intention to release a FIAT car to a lucky winner just for this year’s Kwahu Easter celebrations.
Hammer who took over as FIAT Africa’s CMO barely a month ago says interested persons will be required to post a photograph of a Fiat Tipo sedan on Instagram between Monday, April 15 and Thursday, April 18.
The user with the highest number of likes, according to him, will be the automatic winner to drive the posh automobile to the Eastern Region for the Kwahu Easter festivity.
In a post on Facebook, Hammer said: "This Easter I’m personally giving out a 2018 Fiat Tipo to anyone who gets the most likes after posting a photo of a Fiat Tipo sedan on your Instagram. Winner gets to have the ultimate Fiat Tipo experience by driving the Fiat Tipo to kwahu and using it for the Easter festivities throughout the weekend then return it after festival.
"All you need to do is post a picture of a Fiat Tipo Sedan on your Instagram between Monday 12 midday till Thursday 12 midday, the post with the most likes automatically wins the chance to use a Fiat Tipo self drive to the Kwahu Easter festival for the duration of the Easter festivities.
"All that’s required of u is a license to drive and you must be 21 or more. You’re also required to add the hashtag #fiatkwahuchallenge to help us locate your post. Remember that this is happening only on Instagram."
For some years now, the Kwahu Easter festivity has been bringing together family and friends from the diaspora as well as indigenes of Okwahuman to have fun and experience the rich cultural and tourism sites within the Kwahu enclave.
Series of activities such as musical shows by various event organisers and a Paragliding Festival championed by the Ministry of Tourism in collaboration with the chiefs and people of Okwahuman are lined up for the occasion.