'High fees have led to fewer bookings for top artistes' - Music Executive highlights

Paul Okoye.png Paul Okoye is the Media Executive and head of the 'One Africa Music Festival'

Tue, 30 Apr 2024 Source: mynewsgh.com

Paul Okoye, the Media Executive and head of One Africa Music Festival, has voiced concerns about the recent downturn in Afrobeat's popularity.

He notes that many artistes are experiencing a slump this year due to fewer performance bookings compared to previous years.

Okoye points out that global economic challenges are not the sole reason for the lack of gigs; rather, the artists' inflated fees are deterring promoters from booking them for events.

He suggests that artistes must become more attuned to the economic climate and the associated hardships and adjust their pricing accordingly.

Paul Okoye's remarks were in reference to the recent public spat between Afrobeat stars Wizkid and Davido, which played out over social media.

The two artists clashed over their standing in the music industry, sparking widespread attention.

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Source: mynewsgh.com