The ‘Kakalika dance’ hit maker Adolf Tagoe has revealed in an interview over the weekend that his songs has a bit of almost all genres of music from reggae, hiplife, highlife etc and that is a matured African Afro pop music.
He noted his music career has always been successful with this style because his audiences enjoy almost all kinds of melodies in a single song he releases. According to him an effective brand strategy gives you a major edge in increasingly competitive in show business.
“I want to be known for the songs I do and want to be branded with it. Simply put, your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates your offering from that of your competitors. Your brand is derived from who you are, who you want to be and who people perceive you to be” he said.
He further noted that listening to songs like ‘Kakalika’ and ‘Hot Shot’ easily tells his identity when it comes to GH music.
He said even though he is still doing what he knows best and don’t which to imitate any style, he also follows the trend at which the music industry turns and make sure he is on point.
‘The trend now is danceable and that’s exactly what ‘Kakalika’ and ‘Hot Shot’ stands for’ he chipped in.
