Kasapreko Sankwan (Alomo Bitters), a program which seeks to direct traffic to Sunday eating joints with lots of musical performances by popular musicians and to also promote Kasapreko products in different pubs every Sunday for 13 weeks, was crowned the Brand Activation Program Of The Year by the Chartered Institute of Marketing, Ghana (CIMG).
The event which took place at the Banquet Hall – State House in Accra, saw the CEO of Strategic Communication, Abeiku Santana, who is the brain behind AlomoSankwan, received the award on behalf of Kasapreko Company Ltd.
The popular presenter, after receiving the award, expressed his deep and profound gratitude to the fans for the trust, sacrifice, support, prayers and advice, which led to KasaprekoAlomoSankwan (Alomo Bitters) win the Brand Activation Program of the Year.
Apart from KasaprekoAlomoSankwan (Alomo Bitters) which won the Brand Activation Of The Year, other personalities and companies like the Managing Director (MD) of Stanbic Bank, Mr. Alhassan Andani, won the Marketing Man Of The Year 2014.