Lynx Entertainment stars turn Rockstars

Ghanaian stars Richie, Asem, Eazzy & OJ Blaq from Ghana based Lynx Entertainment have signed to the African continent’s first Pan African 360 Music & Entertainment Company and Record Label – Rockstar 4000.

The deal will see these young stars from Accra, Ghana in an historic, exclusive worldwide digital distribution deal, having their music made available commercially to a global audience of millions. Rockstar 4000, through its exclusive Pan African partnership with Sony Music Entertainment Africa, will distribute its music and video catalogue to hundreds of digital storefronts worldwide, including major digital music services like iTunes®, Amazon MP3, Napster, eMusic, Rhapsody, Beatport, YouTube, Vevo, Zune, MySpace Music, Spotify, SKY, Juno Download, Boomkat, and Turntable Lab and mobile carriers and outlets such as Verizon Wireless, Sprint, AT&T, T-Mobile and Nokia via Sony’s partnership with the San Francisco-based digital distributor IODA.

The deal with Rockstar 4000 begins this month with a song by the Ghanaian artists featuring on the highly anticipated ‘Hello Afrika’ album released by Sony Music. The album hit the shelves on May 31st, and is an accessibly-priced, double-disc that provides a platform for close to 40 artists from across the African continent and the Diaspora to express their passion and support for the first FIFA World Cup staged on African soil.

The song ‘Africa’s Moment’ is a superb multi-artist collaboration performed by Richie, Asem, Zigi, Eazzy and OJ Blaq. The recording by the all star line-up leads a call across the continent and around the world inspiring millions of fans to rise up in support of Ghana’s highly rated national football team, the Black Stars.

“With Rockstar 4000 recently signing up Richie, Asem, Zigi, Eazzy and OJ Blaq to our family we are very excited by the individual talent and the collaboration on the “Africa’s Moment” song truly speaks to the inspirations behind the world’s greatest game of football and underlines the potential and talent vested in these stars of music from West Africa. The potential of the shores their music can reach is a hugely exciting prospect” says the CEO & Founder of Rockstar 4000, Jandre Louw.

The developments underscore Rockstar 4000 and Sony Music’s commitment to expanding music service capabilities to a Pan African music community. Sony Music currently provides sales and marketing services to independent labels and artists, across Africa through its exclusive partnership with Rockstar 4000. The service is further bolstered by the addition of the services of IODA that brings its proven digital distribution platform for the independent sector into the mix. With distinct areas of expertise and market focus, Rockstar 4000 and IODA will build on their complementary technologies and resource increasing the scope of sales and promotional opportunities that each currently offers its existing and growing customer base across Africa and worldwide. Both companies will also leverage the global marketing and financial strength of Sony Music to continue expanding their businesses and providing best in class service.