We were at the opening of the Nespresso premium portioned coffee’s first Boutique in Accra, today the 25th of September, 2014, at the Marina Mall.
The Nespresso story is a unique, simple but revolutionary in idea. At the press conference, we were walked through to the fact that the Nespresso brand concept has redefined and revolutionized the way millions of people enjoy their coffee today and has shaped the global coffee culture.
What also kept us smiling all day was the unique fashion that was on display by the ushers.
It was a crossed-neck plain white dress with the Nespresso coffee (still sealed) glued to the dress.
The passion that the dress posed to all that came could be felt in the history and track record of continuous innovation which the brand has over the years carried along.
Kudos to the concept designer.