Arts and entertainment conglomerate, Zylofon Media has outdoored Sima Brew as its Fashion Icon at a short ceremony held at its East Legon-based office, Wednesday.
Briefing the press about the development, Samuel Atuobi Baah, Head of Communications at Zylofon Media said the firm, having recognized Sima Brew’s achievements in the fashion industry and juxtaposing it with the company’s focus, decided to enter into a partnership agreement with her.
He explained that the parties have agreed to work for four years, adding that Zylofon Media will be investing in Sima Brew’s brand within the period of their working relationship.
“We have fashion as one of our brands to producer, promote and to trade and the best we can do is to establish one fashion icon who has made name for herself to represent the brand, Zylofon internationally and locally… Zylofon Media wouldn’t sign any artiste or brand without any juicy entitlement. She is an established brand, we respect her achievements. We have signed a good deal of four years,” he said.
On her part, Sima Brew expressed gratitude to Zylofon Media for believing in her brand while assuring the firm of a fruitful four-year journey.
"This is a good job you guys are doing. I'm here to be in partnership with you and I hope we are going to do a great job. Ghanaians should watch out for us," she stated.
Sima Brew was adjudged ‘Red Carpet Designer of the Year’ at the 2017 Glitz Style Awards.