Travel and tourism are vital to Africa’s economic growth, but are they properly marketed?

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• EFFECTIVE MARKETING REQUIRED.WHERE ARE THE MARKETING EXPERTS? ALSO THE CRITICAL ROLE OF GOVERNMENTS WITH THE WILL AND VISION TO LET THINGS HAPPEN. 1 year ago

  This could be a once in a lifetime opportunity for those with marketing and branding expertise to leverage their knowledge to help encourage tourism (the right kind of course).
  AND THEN THERE IS THE ALL IMPORTANT ROLE OF GOV ...
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  This could be a once in a lifetime opportunity for those with marketing and branding expertise to leverage their knowledge to help encourage tourism (the right kind of course).
  AND THEN THERE IS THE ALL IMPORTANT ROLE OF GOVERNMENT (IF THEY HAVE THE WILL AND VISION):
  Improving infrasture makes this so much easier.Excellent roads ,rail network,water ,electricity ,good sewage facilities, reliable internet connectivity, good healthcare facilities and PUBLIC SAFETY ( TOURISTS ALWAYS PUT THIS AT THE TOP OR VERY NEAR TO THE OF THE LIST OF THEIR PRIORITIES)

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