Wassa-Akropong (W/R), May 18, GNA - "The Executive Ad-Mag", an advertising magazine to promote both private and public business concerns in the Western and Greater Accra regions, was launched at Wassa-Akropong in the Amenfi East District on Tuesday.
Mr Edmund Afful, editor of the magazine said, soon the magazine would extend its coverage to other regions to assist existing and new businesses to improve upon their performances to enhance their growth. Mr Ebenezer Ackah, Managing Director of Bogoso Golden Hotel, launched the magazine and said local businesses needed support and encouragement to enable them to meet the challenges of modern business.
He mentioned lack of capital and high interest rates as some of the major challenges facing the private businessman.
Mr Ackah commended the editor of the magazine for coming out with such innovation to project local businesses and called on the people to patronise the magazine to make it viable and sustainable. The first copy of the magazine, which would promote tourism, banking, insurance, fast moving consumer items, the hotel and pharmaceutical industry, was sold for 200,000 cedis.