In a night filled with glamour, culture, and breathtaking performances, Ayietalie, representing the Builsa District, has been crowned the winner of the 8th edition of the Happy Man Bitters – Miss Upper East Ghana 2025 pageant. The prestigious event took place on December 30, 2025, at the GNAT Hall in Bolgatanga, attracting amazing audience of culture lovers, dignitaries, industry players, supporters and pageant enthusiasts from across the region.
Ayietalie stood tall among brilliant contestants, proving not only her beauty but also her intelligence, poise, and deep knowledge of cultural heritage. Her outstanding performance throughout the night earned her remarkable recognition, sweeping five major category awards, a feat rarely achieved.
She took home the crown along with a whopping GH₵50,000 cash prize plus incentives, making her reign a symbol of empowerment and impact — a goal strongly championed by the organizers and main headline sponsor, Happy Man Bitters.
🏆 Main Results
Winner: Ayietalie – GH₵50,000 + incentives (Builsa District)
1st Runner-Up: Lamisi – GH₵20,000 + incentives (Bawku Municipal)
2nd Runner-Up: Asabila – GH₵10,000 (Bolgatanga East)
3rd Runner-Up: Atimah – GH₵1,000 + incentives (Bawku West)
4th Runner-Up: Diya – GH₵1,000 (Talensi District)
🏅 Category Awards Breakdown
Miss Photogenic – Ayietalie (Winner)
Miss Tourism – Ayietalie (Winner), Asabila, Atimah
Best Project – Ayietalie (Winner), Awinbod, Wepare
Top Model – Ayinbomah (Winner), Lamisi, Ayietalie
Miss Tap Hotel – Asabila (Winner)
Miss Personality – Ayietalie (Winner), Asabila, Atimah
Miss Culture – Ayietalie (Winner), Diya, Ayinbomah
Best Business Pitch – Wepare (Winner), Ayietalie, Ayinbomah
Most Eloquent – Diya (Winner), Ayinbomah, Ayietalie
The 2025 edition of the pageant proved once again to be a platform for nurturing young women into cultural ambassadors and community impact leaders. With her win, Ayietalie is expected to embark on an empowerment-driven project using her prize fund, contributing to development and representation in her district and beyond.
The event was a true celebration of beauty, culture, leadership and Northern Ghanaian identity — a night that will be remembered for years to come.
Copyright © 1994 - 2026 GhanaWeb. All rights reserved.
