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Kasapa Launches High-Value Gold Card

Mon, 3 Nov 2003 Source: Chronicle

... introduces 30,000th customer

KASAPA Telecom has launched the unique KASAPA GOLD card, the only high-value card that gives bonus credit immediately, a release issued last week stated.

According to the release, KASAPA GOLD sells for ?500,000, but when the customer scratches and loads the card, he receives ?525,000 credit in his account. That allows a Kasapa customer to make 300 minutes of calls to any number in Ghana, on any network in Ghana - and even more if calling another Kasapa 028 customer.

It stated that like its sister products, the KASAPA ?30,000 and KASAPA ?80,000 cards, KASAPA GOLD does not expire.

Explains Kasapa Telecom Managing Director Robert N. Palitz, "When a customer is willing to part with more of his hard-earned money in advance, it's only fair that we give him some extra benefit for doing that. So we don't care if that customer uses up his credit in one week or one year, it's still his money and he has a right to use it."

KASAPA Telecom Sales and Marketing Manager, Benjie Akushie further stated, "With the KASAPA GOLD bonus, and the KASAPA DASH, a customer can be paying as little as ?1,567 per minute for calls to any number in Ghana, or ?758 per minute for calls to KASAPA 028 numbers, any time of day, any day of the week. It makes the best mobile bargain in town even better."

Mr. Akushie also pointed out that with Kasapa's phone prices and the KASAPA GOLD card, anyone can start a communications centre business for under one million cedis.

The high value of the KASAPA GOLD card also ensures that your business won't be interrupted for such frequent top-ups.

Mr. Palitz further pointed out that individual Kasapa customers are also encouraged to use the KASAPA GOLD if they make a large number of calls.

"Like all our other Kasapa features and products, KASAPA GOLD is available for every customer - there is no need to buy any special equipment, it works on every Kasapa account or phone."

KASAPA also highlighted the dramatic growth of the company by introducing its 30,000th customer, Ms. Grace Quansah, who purchased her KASAPA phone specifically to start her own business, the CAZIA Communications and Business Centre in Akpee Shika, Nungua.

To thank her for choosing Kasapa, the company presented her ( See Picture above) with four KASAPA GOLD cards, and a double-door Samsung refrigerator.

KASAPA cards are distributed by Teledata Ltd., who offers free registration, free delivery, and free advertising signs to dealers.

KASAPA Telecom Limited operates the 028 cellular phone network in Ghana, and is a subsidiary of Hutchison Whampoa Limited, Hong Kong. For more information contact: Robert N. Palitz, Managing Director, Kasapa Telecom 028 210 888, Benjie Akushie, Sales and Marketing Manager, Kasapa Telecom - 028 210 088, Francis Alowodor, Kasapa Product Manager, Teledata Ltd. 028 301 201.

Source: Chronicle