Emerging outdoor inflatable movie screens and state-of-the-art audio and digital entertainment is coming to the 26th MTN African Cup of Nations (CAN), Ghana 2008.
Introduction of this technology is lead by Global Media Alliance (GMA), who also produced the opening ceremony for the ACN. This new technology will allow Global Media Alliance to produce a variety of indoor and outdoor entertainment that provides a wide array of audio and video exhibitions, including open-air cinemas, drive-in movie theatres, and simulcasting for live concerts and sporting events. This venture is made possible in part through a collaborative effort with a U.S. based company, MediaMonster LLC, a division of All Occasion Entertainment Services LLC. U.S., who pioneered the inflatable movie screen revolution in the U.S. since 2001. "This cutting-edge technology allows GMA to efficiently install outdoor exhibitions at virtually any location. We have the ability to show full-length feature films currently in movie theatres, live simulcasting for almost any type of engagement including open air and satellite feeds for the Africa Cup of Nations Football matches and beyond." said Brad Webb ,owner of MediaMonster.
At least two of the inflatable screens measure 18 meters diagonally. Previously these inflatable screens were two of the largest in North America and now they are two largest inflatable movie screens in Africa. The company utilizes both digital and standard 35mm film projectors, including professional FM stereo audio transmitters. "The inflatable screens offer numerous sponsorship and marketing opportunities to local, regional, and national businesses and organizations. "We've been successfully marketing the concept of outdoor portable cinemas, since 2006. The visual media is such a powerful tool of communication," said Ronald M. Vastola, Outreach Coordinator of USA Theatres, an organization operating drive-ins and outdoor theatres in South Central Pennsylvania, U.S.
In addition to portable inflatable screens, GMA also leads the race in mobile LED daytime display technology, and houses a full color LED electronic imaging devise that provides VHS quality outside, during full daytime sunlight. "Our transportable LED displays are large, bright and easy to set-up. We can deliver your commercial, ad, message, movie or simulcast where others cannot," said Akwasi Agyeman, Chief Operating officer. .
