We need a progressive policy. All adverts in Ghana must be created by wholly owned Ghanaian businesses and the songs and celebrities in the adverts must be wholly Ghanaian. The celebrities and musicians must receive royalties ... read full comment
We need a progressive policy. All adverts in Ghana must be created by wholly owned Ghanaian businesses and the songs and celebrities in the adverts must be wholly Ghanaian. The celebrities and musicians must receive royalties. All the wholly owned Ghanaian entities must use wholly owned Ghanaian banks like ADB.
We must move into the era of music as a service (MAAS). At least 7 out of every 10 songs, movies and TV series played on our television stations, radio stations and entertainment centres must be wholly Ghanaian and must be produced in Ghana. These stations and entertainment centres must pay on a monthly or annual basis royalties to the Ghanaian artists. The amounts paid must be reasonable taking into consideration the profits of the entertainment establishments. However they must not pay any money whatsoever to the foreign artists because of the negative effect it would have on our GDP. The Ghanaian artists must use wholly owned Ghanaian banks like ADB. Many people can recall great shows like: By the fireside, Ultimate paradise, I told you so, The road to Kukurantumi, things we do for love, Akan drama with obra and co, home sweet home etc
There is lack of will and this must change.
When? 10 years ago
I think your idea should be extended to all sectors of our economy and you'll see the change.
I think your idea should be extended to all sectors of our economy and you'll see the change.
We need a progressive policy. All adverts in Ghana must be created by wholly owned Ghanaian businesses and the songs and celebrities in the adverts must be wholly Ghanaian. The celebrities and musicians must receive royalties ...
read full comment
I think your idea should be extended to all sectors of our economy and you'll see the change.