Review: Marina Mall Wine Fair Promo

PRESS RELEASE

MARINA MALL WINE FAIR PROMO (THURSDAY 19TH FEBRUARY – 1ST MARCH 2015)

A wine fair promo which run for 11 days was held in the Marina Mall premises: Airport City. This was second of its kind and served as a platform to exhibit and sell table wines, chardonnays, champagnes and liquors from France, Spain, Chile, Belgium, Portugal and Lebanon at discounted prices.

Some of the finest wines and liquors were on display; such as Martini, Torres, Canepa, Mapu, Don Luciano, Mouton Cadet, Borba Galitos, Listel, Laurent Perrier and Nicolas Feuillate, etc...

The concept of organizing the second annual wine fair is to create a long-term platform to educate the public on the origins, type, year and type of gourmet or finger foods to go with the wine and also the best wines to stock for the season.

It also served as an exhibition and a simple sales boosting strategy for existing known and unknown wines distributed by Marina in the supermarket and all The Caves of Marina. This project is a continuation of the 2013 Wine fair held in Marina Mall.

There was aggressive publicity on different media branches in the form of Live Presenters Mention (LPM) via radio and radio jingles on Starr FM, GhanaWeb, Business and Finance Times, Marina Supermarket monthly magazine, Marina Social Media and Mobile App , Cloudnet Digital Screens, etc...

With all these mechanics and publicity in place, 2015 wine fair in Marina Mall begun and ended with a good note.